The Double Entendre Behind Voodoo Doughnut's Pink Box

Riley Sundew

Updated Saturday, September 7, 2024 at 12:00 AM CDT

Voodoo Doughnut, a beloved doughnut shop chain known for its quirky flavors and eccentric branding, continues to capture the imagination of doughnut enthusiasts everywhere. The latest buzz revolves around an image that has surfaced on Reddit, showcasing the unique and eye-catching design of Voodoo Doughnut's iconic pink box.

The image in question displays a pink box adorned with black illustrations and text, placed on the passenger seat of a car. The top of the box features a large drawing of a man dressed like a magician or voodoo priest, complete with a top hat and suit. His hands are at his sides, seemingly casting a spell or presenting something. Surrounding him are whimsical images of doughnuts, adding to the magical theme.

Prominently displayed on the box are the words "DOUGHNUT," written in large, stylized letters forming an arc beneath the illustrated man. Below that, the phrase "GOOD THINGS COME IN PINK BOXES" is boldly printed. The front side of the box repeats the name "VOODOO" with a stylized design, followed by "DOUGHNUT" and the catchy slogan "GOOD THINGS COME IN PINK BOXES."

This clever tagline has sparked a flurry of comments on Reddit, with users quick to point out the double entendre. One commenter humorously noted, "Love eating box," while another quipped, "That ladies and gentlemen, is a double entendre 😉." The playful nature of Voodoo Doughnut's branding is not lost on its fans, who appreciate the cheeky humor.

Despite mixed reviews on the quality of the doughnuts, with some users reminiscing about the "good ol' days" of Voodoo Doughnut in Portland and others criticizing the shop as "disgusting and overpriced," the brand's unique appeal remains undeniable. From the infamous NyQuil-drizzled doughnuts that were pulled after an FDA intervention to the memorable maple-bacon creations, Voodoo Doughnut has never shied away from pushing the envelope.

The pink box itself has an interesting backstory. According to one Reddit commenter, the trend of using pink doughnut boxes originated in Southern California, where Cambodian immigrant-run shops discovered that pink boxes were cheaper than white ones. This cost-saving measure eventually became a widespread tradition in the doughnut industry.

For those intrigued by the mystical allure of Voodoo Doughnut, the Orlando location seems to have garnered some positive feedback. One user mentioned, "I do kind of like their place in Orlando," while another praised the maple-bacon doughnuts with "mmmm. I love their maple-bacon donuts."

Ultimately, Voodoo Doughnut's charm lies not only in its creative and sometimes controversial offerings but also in its ability to remain a topic of conversation. Whether it's the memorable tagline on their pink boxes or the nostalgic memories of late-night visits, Voodoo Doughnut continues to enchant doughnut lovers across the nation.

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View source: Reddit

Top Comments from Reddit

uneducatedexpert

The worst doughnuts in Portland, by far. [Edit: they used to drizzle NyQuil on doughnuts before the FDA busted them.](https://www.fastcompany.com/1673135/the-secret-joojoo-behind-voodoo-doughnuts)

gideon513

THE JOKE IS SEX

braig1028

That ladies and gentleman, is a double entendre 😉

Oldyoungman_1861

When I was there five years ago, they were some tasty donuts

MikeGolfsPoorly

My brother has a shirt from them that says "The magic is in the hole". They know what they're about.

sucobe

Voodoo is disgusting and overpriced.

Jack_Erdmann

Duck donuts are the true GOAT

pivotalsquash

This is what we call an ad

krattalak

mmmm. I love their maple-bacon donuts.

Imaginary-Future2525

Love eating box

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