Silly TaskRabbit Ad: "I Would Caulk 500 Tiles and 500 More" Takes Over Subway

Riders on the subway were recently treated to a humorous and eye-catching advertisement from TaskRabbit, a popular platform connecting users with local freelancers for various home improvement tasks. The ad, situated on a stainless steel surface within the subway, features a teal background with a header section designed to resemble yellow tiles with white grout lines.

The main text of the poster boldly proclaims:

"I WOULD CAULK

500 TILES

AND I WOULD CAULK

500 MORE"

This clever adaptation of the famous lyrics from The Proclaimers' hit song "I'm Gonna Be (500 Miles)" has sparked a wave of reactions from commuters and online users alike. Many couldn't help but sing along in their heads, with one commenter humorously pointing out, "Just to be the man that caulked a thousand tiles, surely?" Another chimed in with a musical note, "🎶 And laid them on your flooooooor 🎶".

The ad's playful twist on the song has even led to a bit of banter about the correct number of tiles, with users debating whether it should be 500 or 1000 tiles. One commenter jokingly remarked, "500 + 500 is 1000 dammit. Go back to drama class OP and sing the song 500 + 500 times."

TaskRabbit's creative marketing has certainly left a mark, with some users expressing their love for The Proclaimers and others getting into the nitty-gritty of home improvement terminology. One user humorously noted, "Tiles are grouted, not caulked," while another asked, "Do you prefer white caulk or black caulk?"

This ad has not only generated laughs but also sparked curiosity about TaskRabbit's services. The smaller section of the poster reads:

"Home Improvements & More

taskrabbit"

This highlights the company's offerings, which include various home improvement tasks such as caulking, grouting, and more.

One thing is for sure: TaskRabbit's clever use of a classic song and relatable home improvement tasks has successfully captured the attention of subway riders and online audiences alike. The ad's unique blend of humor and practicality serves as a perfect example of how creative marketing can make a lasting impression.